MFTC Summit 23 - Opening Remarks
Host Tanida Mullen
Founder Michelle Ngome

What Brands and Marketers Can Learn From Verzuz with Nicholas Love

VERZUZ, during the peak of the pandemic, was a phenomenon unlike any other as the popular web series created by Timbaland and Swizz Beatz galvanized communities and generations worldwide. For marketers, at its core, Verzuz was a ...

Business & Branding Track - Branding Is Like Dating

Do you worry about where to start with establishing your brand and wonder if you're speaking your customer's language? Branding Is Like Dating focuses on how to approach branding your business the same way you would build a new relationship. Ma...

Gen Z Marketing with the HP Interns: Carson Clark, Allen Dixon, Reka Graves, Derrick Ukhuegbe

Digital Marketing Track

This is a power-packed actionable session that will show you how to strategically use Facebook & Instagram Ads to increase your sales and build a movement behind your online brand. You will understand how to stop leaving money on the table by relying on organic marketing...

Digital Marketing Track - How to Use Email Marketing to Attract and Convert Clients Even If You Have No Clue What to Write

*How to improve open rates
*How to improve click-through rates
*How to properly measure the effectiveness of your emails

PR & Marketing: Maximize Your Brand Visibility Panel

Michelby Whitehead - PR Strategist, Michelby & Co.
Bridgett Holden - Principal Owner, SHE Bridges PR
Chelsea Creel - Marketing & Crisis Communications Consultant, Chelsea Porche Communications
Jevon Wooden - Business Growth Strategist, Live No...

I’m Local, My Money is Global Ecommerce Panel

Willie Williams - Content Developer, Microsoft
Tiffany Townsend - CEO, Ship Black
JO Malone - Founder, BLCK MARKET LLC
Mario McCoy - CEO, NCMPRBL

Growth Marketing Strategies Panel

Henry Adaso - Marketing Quarterback, Henry Adaso
Jha Allen - Digital Marketing Strategist, Endless 8 Marketing
Falayn Ferrell - Managing Partner, Black Restaurant Week
Byron Lundy - Creative Director, iBrandMedia L.L.C

Time to Scale Up: Certifications & Supplier Diversity Panel

Courtney Taylor - Senior VP of Community Development, Veritex Community Bank
LaMecia Butler - Community Relations, LaMecia Butler
Tiffany Williams - Creative Director, Twice Media Productions
Ingrid Robinson - President, Houston Minorit...

Future Ready Marketing
*Best Practices & Trends for the Future
*Driving Campaign Impact
*Campaign Creation Process
*Opportunities To Grow your business
*Career Longevity

Closing Remarks with Michelle Ngome